Kinder Chocolate

We launched Kinder’s oldest and most beloved candy bar, Kinder Chocolate, for the first time in the U.S.! We live in a world that wants kids to grow up too fast. How do you help them stay kids a little longer? Join in on their fun. Share a Kinder Chocolate and Let That Kid Flag Fly.

Creative Partner: Sam Bordignon

KINDERLAND
We sold the concept of an experiential extension of the campaign to mark the official launch of Kinder Chocolate state-side! A Museum of Ice Cream-esque experience with activities for kids and parents to share in, letting their kid flags fly.

MACY’S THANKSGIVING DAY PARADE FLOAT
We were psyched at the opportunity to re-wrap Kinder’s existing float and give it a Kid Flag makeover. Peep the ‘before’ and ‘after’ below!

BEFORE

AFTER